Strategy
A clear, commercial plan for your brand, budget and goals, the foundation everything else is built on.
Ask an SEO agency what you need and you will be told SEO. Ask a web company and it is a new website. Ask a social agency and it is content. Every one of them is selling the thing they happen to sell, and you are left guessing which of them was right.
Halizona was built not to do that. We have no single product to protect, so the answer can be whatever actually moves your business forward. Sometimes the answer is that your marketing is not the problem at all, and we would rather tell you that than sell you a retainer.
What we care about is the result. More of the right people finding you, more of them trusting you, and more of them choosing you. Everything else is just the method.
Hi, I’m David. I first learned to code nearly twenty years ago, taught by a software developer who had come over from Arizona. Nearly fifteen years later, that connection became our name: Hali for Halifax, Zona for Arizona. I wanted something you could find easily on Google, a name where nothing else comes up.
I put that coding to work alongside SEO and video across a range of freelance projects, and in 2020 I pulled it all together and formed Halizona, to offer marketing to businesses that are great at what they do and want to be found, trusted and chosen.
Connect on LinkedInYou are good at what you do. You have probably grown on reputation and referrals, and you have probably paid somebody a retainer for a year without ever being able to point at what it bought you.
That is the position we are best at fixing. We will tell you where you actually stand, what is worth doing first, and what we would not bother with. If that is not what you are after, we are not the right fit, and that is a perfectly good outcome too.
We build the right mix around your business, one team, one plan and every part working towards the same result.
A clear, commercial plan for your brand, budget and goals, the foundation everything else is built on.
Clear, credible websites that reflect the quality of your business and turn interest into enquiries, designed, built and managed for you.
Reach people who are already looking for what you do through organic Google visibility and focused paid campaigns.
Commercial photo, video, drone and timelapse content that shows your work at its best, shot on-site by our own team.
Help your business become found, understood and recommended across AI search and answer engines.
Consistent, on-brand content that keeps your business visible, builds trust and gives the right people a reason to act.
Plus content, email marketing, print and sales materials, and ongoing website management, every service with a clear role, all pulling the same way.